It is not so often that teknologigigantene launches products that are not in themselves technological products, but it is just that Apple is now doing. In a recent press release, the company has namely announced something as unusual as a 100 per cent analogue book.
the Book is called “Designed by Apple in California” and take for themselves designhistorien to the company’s products in the shape of no less than 450 photographs of former and existing Apple products.
Covers the 18 years
the Book deals with the products from the iMac model that was introduced in 1998 to last year’s Apple Pencil and contains images of several different joints in the design process, as well as information about materials and techniques that were used in this work with the products.
Apple writes in the press release that the book is dedicated to the late Steve Jobs, who had a significant influence on the designfilosofien behind Apple’s products.
2500 money in the USA
“Designed by Apple in California” will be available in two sizes at prices of respectively 199 and 299 dollars, which equals approximately 1600 and 2500 respectively. It is, in other words, not direct cheap, like many of the company’s other products.
the Book is laid out for sale on Apple’s own website in the united STATES and a number of other countries, as well as in some selected Apple stores. It is yet uncertain whether or when it will be available for Apple fans at our latitudes, when the country is not among the countries that are listed.
Apple makes it good for the time: the Company walked off with over 100 per cent of the global profits from the mobilsalg “
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