Tuesday, January 26, 2016

- The first sales decline in the iPhone’s history – ITavisen.no

And so Apple’s prospects, according to analysts.

Shortly after the launch of iPhone 6s September, Apple announced that they had sold a record number of units in a very short time.

Decline
13 million sold, put iPhone 6s and 6s Plus a new record for an iPhone opening weekend. The reason for the record, can much because China, which has become one of Apple’s key markets, was one of the launch countries. It has not been before.

Today the BBC writes that Apple for the first time comes to present figures showing decline in sales of the iPhone – the first ever in mobile history.

Revenues from iPhone stands for outrageous 63 percent of Apple’s revenue. By comparison, Mac and iPad, respectively, 13 and 8 per cent of sales.

Also read: – Apple lowers the number of iPhone 6S- and 6s Plus bookings.

Outlook
BBC writes that China has become an important market for Apple that it is about to take over the US as the biggest market. Apple earns actually more money in China than they do in all of Europe combined.

– If China falls, so does Apple it. They have really gone all-in the potential growth in China, says Apple investor Daniel Ives in FBR Capital Markes said.

Also read: Now we know everything about Apple’s new iPhone.

This predicts investors and analysts that can happen to Apple in 2016:

  • iPhone 7 will be launched – possibly without headphone output – and gives the iPhone sales a big boost.
  • A new budget-iPhone – called iPhone “5se” – launched in developing countries. This will be an important product in countries like India.
  • China will become more important and will not experience a slowing down, at least for Apple.
  • A large acquisitions will lead Apple into a new era. The investor Ives tells the BBC that buying such Netflix, will excite Wall Street.

Source:
BBC

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